Emporium Pies

Copywriting

Emporium Pies is a neighborhood pie and coffee shop in Dallas, TX. After expanding its product offerings and locations, the company website was in need of a refresh.

My objective was to write a mixture of updated and original web copy that built on the Emporium Pies identity: high-quality handmade pies, hospitality, and being unapologetically Texan.

Using my best Southern drawl and list of pie-related puns, I polished the company's ‘About’ page and baking philosophy and wrote original copy for the following website pages: Locations, Company History, Job Applications, and FAQs.